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4 ways to improve your conversion rate on your website

A website is a critical component of any business’s marketing strategy. The effectiveness of a website can be measured by its conversion rate. This is the percentage of visitors who take a desired action, such as signing up for a newsletter, creating a profile, or making a purchase. Improving your website’s conversion rate is essential

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A look at a software development team structure

When it comes to building custom software, the software development team needs to be top-notch and well-rounded. A well-structured team will ensure high-quality software, meet project deadlines and achieve business goals.  The structure of a software development team may vary depending on the organisation’s size, the industry the software is for and project requirements. However,

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Mobile users in South Africa

Mobile technology has revolutionised the way people across the world access the internet, social media, ecommerce and other digital platforms. Worldwide, around 50% of total web visits come from mobile users. In South Africa, which continues to experience rapid technological growth, mobile devices have become the preferred method of accessing the internet, and the statistics

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