In case you don’t know yet, South Africans are coming together and standing up against the problems we face as a nation on Facebook in a group called #ImStaying. The group started on the 7th of September 2019 and 5 weeks later it has nearly 700 000 followers. If this doesn’t convince you that social media platforms are powerful, nothing will.
Nearly 8 million South Africans use Facebook every day. By using this platform as a marketing tool, you could get your products and services in front of millions of locals. Think about the growth opportunity for your company.
Facebook isn’t the only social media platform with a large footprint in South Africa. Twitter, Instagram and YouTube are quickly becoming massive contenders for the runner up position. While we don’t recommend using all the platforms at first, choosing one or two might be highly beneficial to your brand.
Growing your brand and your bottom line is all about getting your products and services in front of the right people. People who need it and are ready to buy. Social media platforms make it possible to reach millions of people without spending too much money. The best part is that you can easily track your ROI.
Social media can easily be integrated into your website making it simple for website visitors to follow you on their chosen channels. You should regularly update your channel with quality and helpful content to ensure you capture your audience and keep them coming back for more.
Many business owners create social media channels for their business and start off with the intention of regular updates. Often these updates fade out and the channel is left to its own devices.
Social media marketing is one of the best marketing strategies available to business owners today! If you’re not incorporating it into your website, you’re losing out. Let us help you build a community online with our excellent content plan. For more information or a free quote, get in touch with the team at Netgen today!