Isn’t it incredible how mobile technology has changed the way we do things? Long gone are the days of queuing in the bank to do a simple transaction or having to drive to the shop to order take away food. Finding a ride somewhere is as easy as opening an app and adding the location you want to travel to. Within minutes your ride picks you up wherever you are. Mobile applications make life so much easier and more efficient.
Does your business have a mobile application? If not, you’re seriously missing out! Even with a fantastic responsive website, your business is still better off with a mobile app. Here’s why:
Offer Better Customer Service
Since mobile apps are active 24/7, users won’t have to wait for business hours to sort out an issue. Whether it’s product, service or accounts related, it’s as easy as opening up the app, typing the message and pressing send. The message then gets passed on to the relevant people who can assist the customer.
Make Shopping Quick and Easy
Mobile app shopping is fast and easy, perhaps too easy. If you link your credit card details to the app, you can spend thousands of rands at the click of a button. Wouldn’t you want to make it as easy as possible for potential customers to buy your products?
Send Notifications About Special Offers
One of the biggest benefits of mobile applications a the little nifty feature called notifications. You can keep your app users up to date with the latest special offers instead of handing out flyers or hoping they see it on your social media pages.
Add to Your Bottom Line
You can actually make money from your app. By offering in-app purchases or special features, you can grow your income stream even more.