Month: March 2021

How to do SMS marketing

While smartphones have become ubiquitous in South Africa (smartphone penetration was above 90% in 2019, according to ICASA), SMS marketing is still extremely important. It gives you significant reach to almost the entire population and doesn’t rely on your customers having mobile data on their phones. 3 reasons to use SMS marketing SMS has a …

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What is an embedded system?

At Netgen, we’ve been developing software for embedded systems for clients for many years. However, there seem to be a lot of questions around what an embedded system really is. Simply put, it is a piece of hardware and software that has been designed to carry out a specific function, often within a greater system. …

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