Tips for retaining mobile app users When you’re developing an app, publishing it on your chosen app store is a very important milestone but it’s not the end of the journey. Once users have downloaded and installed your app, you need to work to retain them. There are several ways to improve mobile app user […]
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Many businesses rely on off-the-shelf software to meet their needs, possibly changing their business processes to fit the software. While this type of software does have its advantages, there are situations where business custom software might be a better option. Your business may be so niche that there is no proprietary software that can fulfil
How do you know when your business needs custom software? Read more
One of the most important metrics in website design is bounce rate. This is the percentage of users who land on your website and click away without engaging and without visiting any other pages. There are a number of factors that can lead to a high bounce rate: Presenting visitors with too much information can
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How to create the ideal onboarding process for mobile app users The key outcome of onboarding is user retention and engagement. If not done correctly, this process can often discourage mobile app users. Onboarding is the first interaction users have with your app, so it’s important to make a good first impression. So, how exactly
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What’s the difference between UI and UX? When discussing custom software development, the terms UI and UX are often used interchangeably. There actually is a difference between the two – UI refers to user interface design, while UX refers to user experience design. User interface The user interface is the point of interaction between a
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